Peran Foto untuk Mendapatkan Kesan Pertama Positif Saat Online Dating Di Aplikasi Tinder

Authors

  • Andrea Prita Purnama Ratri BINUS University
  • Wella Jayanti Jayanti Universitas Bina Nusantara
  • Dzikria Afifah Primala Wijaya Universitas Muhammadiyah Purwokerto

DOI:

https://doi.org/10.30595/psychoidea.v22i2.23630

Keywords:

foto, kesan pertama, online dating, Tinder

Abstract

Online dating telah menjadi cara baru dalam mencari pasangan. Berbagai layanan online dating diciptakan dengan tujuan mempertemukan para pengguna dengan pasangan yang potensial untuk menjalin hubungan romantis. Aplikasi online dating yang paling banyak dimiliki dan digunakan oleh pengguna internet adalah Tinder. Tinder merupakan aplikasi online dating yang menekankan pada tampilan foto profil sebagai faktor utama dalam keputusan untuk menyukai sebuah profil pengguna, maka, kesan pertama akan dimunculkan dari foto profil tersebut. Penelitian ini bertujuan untuk mengungkapkan jenis foto yang dapat membentuk kesan pertama paling baik dan jenis foto yang dianggap paling menarik.  Penelitian sebelumnya telah membahas perilaku wanita dalam penggunaan aplikasi kencan, yang lebih selektif dan memiliki preferensi non-fisik sementara pria lebih memilih karena adanya daya tarik visual. Daya tarik visual yang menarik bagi pria belum pernah diteliti sebelumnya, sehingga penelitian ini menarik untuk dilakukan. Penelitian ini menggunakan analisis Independent Sample Chi-Square Test, dengan 600 pengguna pria dilibatkan untuk analisis pembentukan kesan pertama berdasarkan sejumlah foto profil wanita yang ditampilkan. Rata-rata usia partisipan adalah 23,4 tahun. Foto yang paling banyak mendapat respon atau kesan pertama yang positif adalah foto full body, yang kedua foto mirror selfie, close-up, dan yang terakhir tanpa foto.

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Published

2024-11-14

Issue

Vol. 22 No. 2 (2024): Psycho Idea

Section

PSYCHOIDEA

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