THE INFLUENCE OF PARENTAL ENCOURAGEMENT ON THE DESIRES OF PROSPECTIVE SUCCESSORS TO CONTINUE THE FAMILY BUSINESS

Authors

  • Hansen Perdana <p>UPI Kampus Tasikmalaya, Universitas Pendidikan Indonesia, Indonesia</p>
  • Kencana Wulan <p>UPI Kampus Tasikmalaya, Universitas Pendidikan Indonesia, Indonesia</p>
  • Yulia Sopiati <p>UPI Kampus Tasikmalaya, Universitas Pendidikan Indonesia, Indonesia</p>
  • Mira Nurfitriya <p>UPI Kampus Tasikmalaya, Universitas Pendidikan Indonesia, Indonesia</p>
  • Azizah Fauziyah <p>UPI Kampus Tasikmalaya, Universitas Pendidikan Indonesia, Indonesia</p>

DOI:

https://doi.org/10.30595/raar.v4i1.22174

Keywords:

Entrepreneurship Education, Family business, Parental Encouragement

Abstract

In continuing a family business, a successor candidate is needed to continue the business. The role of parents as owners or leaders of the family business has an impact on the decision of potential successors. Parents as authoritative figures can provide encouragement or pressure that can influence the desire of potential successors to continue the family business. This research aims to determine the influence of parental encouragement on the desire of prospective successors to continue the family business. The objects of this research are Indonesian Education University students whose parents own a business. This research includes an analysis of various factors, such as the type of encouragement given, the level of parental involvement, and its impact on the motivation or desire of potential successors to take over or continue the family business. The method used in this research is a quantitative method with a descriptive verification approach. Quantitative data was obtained from in-depth interviews with Indonesian Education University students who own family businesses. Based on the results hypothesis, it is known that there is a positive relationship between the influence of parental encouragement on the desire of potential successors to continue the family business. Identifying and understanding how parental encouragement influences the desire of potential successors to continue the family business is important, because this can have an impact on the sustainability and continuity of the family business.

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Published

2024-02-29

Issue

Vol. 4 No. 1 (2024): Review of Applied Accounting Research (RAAR) - February

Section

Articles

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